Aarya Vaidya
                                                                                                                                                      About
Title: Cocktail subscription box
Year: 2024
Role: Packaging & Product Design
Tools: Sketchup / Blender / Adobe Illustrator
Deliverables: Experimental packaging, Logo       design, branding.






The cocktail subscription box is a celebration of creativity, offering handcrafted cocktails inspired by iconic masterpieces. 

Product Environment - Picnic, cocktail night, date night, dinner parties, game nights, art exhibition and gallery opening, gift giving, painting parties






This subscription box is inspired by Claude Monet’s Water Lilies, The box includes Bombay Sapphire with a wine mixer, elegant glasses, coasters and a menu with an instruction guide for crafting the perfect drink. It blends art and mixology into a collectible, immersive ritual.
This box is envisioned for the MoMA Store, aligning with its curated, art-inspired products. Since Monet’s Water Lilies is housed in the museum, the box creates a direct connection between the artwork and a collectible retail experience.





The logo combines a painter’s palette with a wine glass, symbolizing the fusion of art and cocktails, while its colors draw directly from Monet’s Water Lilies.



Opening the box reveals a layer featuring Monet’s painting, positioned like a frame in the middle, inviting the audience into the art. 

Beneath this, the inner layer holds the cocktail materials and ingredients along with a clear instruction guide. 
To extend the interaction, the back of the box sleeve carries a line-drawing version of the artwork, giving users the chance to color or paint it themselves—turning the packaging into both an experience and an activity.






To enhance the tactile experience, I experimented with embossing the design on the front of the packaging, adding a sensory dimension that makes the box feel more engaging and premium.






© 2025 Aarya Vaidya. Made with Figma, dielines & midnight ideas 🌙
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